Finance is all about customers and helping insure their profitability and success. But with a complicated market space, and difficulty helping customers distinguish your brand from the noise in the market, getting (and more importantly keeping) a customer is more important than ever. Why not leverage what finance has leveraged for years? Analytics. Target your best customers, and keep them. But now do it from an analytics approach.
In this webinar Director of Artificial Intelligence, Rob Ortiz, will discuss how the use of AI can help speed up your analytics and create a data-driven approach to targeting your best customers and keeping them.
What you'll learn:
- The challenges faced in creating a data-driven approach to your financial analytics.
- How/why properly targeting your best customers is critical to customer success.
- How Ki uses a wide range of ML/AI based tools to automate these processes.
Meet the presenter: Rob Ortiz
Having joined Keyence in 2004 Rob has had the opportunity to work hand in hand with the largest and most recognized companies in the data age. He is a firm believer in the principle of data guided business decision making and has assisted hundreds of individuals to employ data decision making principles. He believes that effective usage of data is critical to continued growth but must be taken both pragmatically and ethically.